B2B tech marketing has changed – and bigger changes are coming

We can’t see this changing any time soon, can you?

This time last year we published our eBook entitled ‘Tech Marketing and the C word. Why Covid will make you a better Marketer’.

In this eBook we revisit our observations from 2021 and discuss what changed, what worked, and what we predict the big B2B tech marketing trends will be in 2022.

Let’s start by looking at what we learnt in 2021.
We hope you enjoy the insights we share.

Find out how B2B tech marketing has changed – and bigger changes are coming.

Here’s what we learnt in 2021 and how it will make you a better marketer in 2022.

What's inside the eBook?

12 things we learned about marketing in 2021
How marketing changed in 2021
How to find your ‘Digital Twin’
How to make passive prospects actively engaged
How to use our insights in your marketing campaigns
6 marketing predictions for 2022

Request a free, 1-2-1 Marketing Discovery Consultation with Campaign Idea Generation

How should the above influence your campaigns in 2022?

Fancy joining forces to see if we can work things out?

We’re offering tech companies a free, 1-2-1 Marketing Discovery Consultation with Campaign Idea Generation with the team here at Bite IT Marketing.

We’re award-winning and results-driven. If it sounds like we might get along, get in touch!

Marketing within a distributor comes with challenges, namely that we need to create, adjust or localize Vendor Messaging, retain our tone of voice and also keep the reseller focused and motivated to execute consistent lead generation activities. BITE IT do all of the above and with the focus and energy to drive results!

Marketing Director – Global Technology Distributor

A top-notch strategic marketer who also understands the pressures that a technology sales team has in ever-changing markets!

UK & Ireland Country Manager – CensorNet

Working with Vanessa and the Bite IT Team has been a dream, an extremely proactive team with an amazing work ethic, their creativeness has really helped the business unit we work on together.

Business Unit Manager – Global Cyber Security Vendor

When it comes to multi-channel marketing there are loads of commentators that talk a good game but Vanessa and her team at Bite actually help make it happen. They’re like an amazing team of athletes – whether you need help with a short sprint or a gruelling marathon, they’re there at the starting line and encouraging you across the finish.

Managing Director – Technology Reseller