B2B tech marketing has changed – and bigger changes are coming

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We can’t see this changing any time soon, can you?

This time last year we published our eBook entitled ‘Tech Marketing and the C word. Why Covid will make you a better Marketer’.

In this eBook we revisit our observations from 2021 and discuss what changed, what worked, and what we predict the big B2B tech marketing trends will be in 2022.

Let’s start by looking at what we learnt in 2021.
We hope you enjoy the insights we share.

Find out how B2B tech marketing has changed – and bigger changes are coming.

Here’s what we learnt in 2021 and how it will make you a better marketer in 2022.

What’s inside the eBook?

  • 12 things we learned about marketing in 2021
  • How marketing changed in 2021
  • How to find your ‘Digital Twin’
  • How to make passive prospects actively engaged
  • How to use our insights in your marketing campaigns
  • 6 marketing predictions for 2022

Request a free, 1-2-1 Marketing Discovery Consultation with Campaign Idea Generation

How should the above influence your campaigns in 2022?

Fancy joining forces to see if we can work things out?

We’re offering tech companies a free, 1-2-1 Marketing Discovery Consultation with Campaign Idea Generation with the team here at Bite IT Marketing.

We’re award-winning and results-driven. If it sounds like we might get along, get in touch!

Vanessa always done a fantastic job of organising and driving their success in all measures be that leads generated or attendees and most importantly without fuss and staying within budget.


Sales Director UK & EMEA – Exinda Networks

A very talented, inspiring and strategic marketer!


Social Media Consultant – Timewise

BITE IT fully understands the channel, they understand that we (a Value Added Distributor) have the Vendors Objectives, Exclusive Networks Objectives PLUS Reseller Objectives and they bring them all together to create one cohesive sales and marketing channel go-to-market strategy.


Marketing Director – Global Technology Distributor

Without a doubt the best marketing team I have ever had the pleasure to work with. Always available and on board to discuss new ideas, plus support and bring to the table other inventive options to provide us with a best of breed go-to-market campaign.


Product Sales Specialist – Global Technology Distributor